Saturday, April 25, 2009

Veratex Bedding By Jared More


When the average consumer decides that it is time to redecorate their bedroom usually the bedding is one of the first things that comes to mind. There are many manufacturers to choose from, and my past articles have focused mainly on Thomasville, Croscill and Waverly Fabrics. These manufacturers are among the most popular, however there are other companies which also offer very good products. This article will focus on Veratex, an up and coming manufacturer based in Panorama City, California.

Veratex has made some moves in the bedding industry which have given them a great reputation. By utilizing different and unique fabrics such as tweed, silk dupioni, even leather and coupling them with proprietary construction techniques they have grown into a strong competitor in the bedding market.

Veratex offers dozens of beautiful bedding ensembles. Veratex has ensembles from contemporary to luxury and each has all of the desirable qualities which have made Veratex a success.

The Martinique ensemble is Veratex’s newest release. Launched in the summer of 2006 Martinique is a contemporary tropical ensemble designed with bold patterning in a modern color palette. By fusing modern colors of powder blue, chocolate, and orange and adding unique embellishments such as basket weave woven fabrics, satin ribbon and buttons Veratex has created a classy modern take on a traditional tropical motif.

Probably the most popular set created by Veratex is Waterlily. Waterlily is an Asian design commonly referred to as “Zen bedding”. Sleek lines and simple patterns combine with a neutral almond and taupe color patterns to create a calming look. Waterlily is designed to create an ambiance of peace and serenity.

Though Veratex is most well known for modern contemporary, they also have cut out a niche in the luxury bedding sector. Looking at the luxury sets that Veratex offers you find exquisite, elegant designs at a surprisingly affordable price. A few of their most successful luxury lines include Gustavia, Josephine, and Deco.

Gustavia continues to be Veratex’s best selling luxury bedding ensemble. Gustavia, named after a Swedish king, is a very elegant and subtle column and medallion motif. In shades of ivory and taupe the Gustavia design creates a luxury look of intricate design in an inconspicuous pattern. The bedding is complemented by coordinating striped ivory /taupe satin crush. The sheet material is made from %100 330 thread count cotton fibers.

In the bedding industry trends are constantly changing. For a manufacturer to have success they must keep pace with these changes. Veratex keeps on top of these trends and will continue to be pioneers in the bedding industry for a long time to come. Veratex has won consumer confidence by making do-it-yourself decorating a simple task. Veratex offers matching accessories for many of their ensembles including throw pillows and window treatments. This versatility and the fact that Veratex utilizes such unique designs creative fabrics and textures will ensure that Veratex will continue to be an excellent choice for people looking for quality, trendy bedding at a fair price.

This article was written by Jared More for aj MOSS utilizing content originally written by Elizabeth Osborne, Website Administrator for aj MOSS. For more information on Veratex and the products discussed in this article please visit http://www.ajmoss.com/veratex-bedding.php you can also call AJ Moss at 1-877-863-1270. Aj Moss’ knowledgeable and friendly staff will help you choose the perfect Veratex ensemble for your home

The New Aj Moss Line of Bedding Ensembles By Jared More


Aj Moss Enhancements for the Home is a successful e-commerce retailer of bedding, linens and other home decorating accessories. Aj MOSS has made headway in the bedding industry by offering all of the top brands of bedding, Veratex, Thomasville, Waverly, Dakotah and Croscill at an affordable price. In addition to the top manufacturers aj MOSS has also expanded their market to include some lesser known but well respected manufacturers including Lawrence, Kathy Ireland, and Down inc.

Waverly has always been one of the most popular manufacturers. Waverly is a symbol of quality and design in the home enhancements industry. In 2005 Waverly fabrics officially discontinued their bedding ensembles in order to focus more on their primary market of fabrics and accessories. Many consumers who were formerly loyal Waverly customers were disappointed by this action. Though there are many fine manufacturers to chose from none quite fulfilled the expectations of Waverly loyalists. In order to fill this void aj MOSS has released a new line of custom bedding constructed in the spirit of the previously popular Waverly bedding ensembles.

The aj MOSS line of bedding products is designed using Waverly fabrics and quality construction which will last many years. The first eight ensembles released by aj MOSS have proven to be worthy substitutions for the former Waverly products.

The first four ensembles are all color variations on a vibrant toile design. The “Victorian Toile” is manufactured from quality fabric selected by the manufacturer. The fabric is a tasteful floral toile with vivid coloring on top of a pure white background. The detail of the story in the fabric has depth while being very simple in its elegance. A solid color bedskirt with hatch pattern accent pillows draw focus to the scenery in the comforter and pillow shams. This set of ensembles is inspired by Waverly’s Garden Toile ensemble. The Victorian Toile ensemble is offered in black, red, blue, or green on white. Mixing and matching accessories from each offering is also possible to create an even more striking display. The quality construction and design of this product is also inspired from former best selling Waverly products.

The next aj MOSS exclusives are the Imperial Damask ensembles. Available in antique or red these ensembles are made from a Victorian Floral fabric manufactured by Waverly. The antique version is a soft palette of crimson, and salmon enhanced with a green boxpleat bedskirt. Crimson and malachite throw pillows in floral and paid patterns complete the set. Imperial Damask red is of course made from the same style fabric simply in a different color pattern. This version utilizes a “jewel” tone palette, colors of ruby, gold and emerald combine for a bold print with a stately look. Both of the Imperial Damask ensembles also come with window treatments. Swapping the window treatments between the two ensembles allows for a striking custom look.

Magnolia Dream is another ensemble in the aj MOSS line. Magnolia Dream is a bold set constructed with oversized floral print fabric by Waverly. The ensemble features country colors of black, rust and fern accented by shades of white. The bedskirt is contemporary boxpleat construction with black ribbon trim. The entire set is made from natural linen for a modern feel and look.

Aj MOSS exclusives live up to and even exceed the Waverly ensembles which they emulate. Not only were Waverly ensembles loved because of the materials they were also loved because of the quality construction techniques which made them a lasting investment. Aj MOSS has followed their lead and built their product with the utmost attention to quality and longevity. The sometimes difficult transition from sales to manufacturing has gone very smoothly at aj MOSS and the aj MOSS is proving to be a wise move for the company.

Written by Jared More for aj MOSS inspired from content originally written by Elizabeth Osborne of aj MOSS. To find out more about aj MOSS Exclusive Bedding Ensembles please visithttp://www.ajmoss.com/ajmoss.php you can also contact us by phone at 877-862-1270 and a member of our experienced staff can help you find the aj MOSS ensemble which fits your needs!